Job Summary:
We are on the lookout for a seasoned PR & Rewards Specialist to enrich our marketing department. This role is crucial for shaping and maintaining the public image of Sourcefit, managing all aspects of our public relations strategy, and leading our corporate social responsibility (CSR) efforts. This full-time, senior-level position offers the opportunity to drive Sourcefit’s narrative in the market, ensuring alignment with our culture, values, and business objectives. The PR Manager will play a pivotal role in fostering positive relations with the media, stakeholders, and the community, enhancing our brand visibility and reputation.
Job Details:
- Hybrid Setup
- Thursday: On-site (or as needed for events and functions)
- Monday to Friday (except Thursday): Remote | 10 AM to 7 PM Manila time
- *Following PH holidays
Responsibilities
- Develop and implement comprehensive PR strategies that align with Sourcefit’s goals, brand identity, and market positioning.
- Lead and manage CSR initiatives, ensuring they reflect Sourcefit’s commitment to social responsibility and community engagement.
- Build and maintain strong relationships with media outlets, influencers, and industry professionals to maximize positive coverage.
- Manage crisis communication plans and respond to PR issues promptly and strategically, mitigating potential negative impacts on the company’s reputation.
- Collaborate with the Events Manager to work on our messaging, PR
Objectives, and expected outcomes:
- Oversee the creation of PR content, including press releases, speeches, and articles, ensuring consistency with our brand voice and messaging.
- Analyze PR campaign outcomes and media coverage, reporting on effectiveness and making data-driven recommendations for future strategies.
- Stay updated on industry trends, competitor PR activities, and market changes to maintain a competitive edge.
- Collaborate with marketing, sales, and other departments to ensure a unified and cohesive approach to public relations and branding.
- Any other relevant tasks as assigned by the Marketing Director.
Qualifications:
- Bachelor’s degree in Public Relations, Communications, Marketing, or a related field.
- At least 5 years of experience in public relations, with a strong preference for candidates with a background in BPO, Service, or SaaS industries.
- Proven track record of designing and executing successful PR campaigns and initiatives.
- Exceptional communication and interpersonal skills, with the ability to engage and influence various audiences.
- Strong network of media and industry contacts.
- Strategic thinker with excellent analytical and problem-solving abilities.
- Highly organized, with the capacity to manage multiple projects and deadlines efficiently.
- Experience in managing CSR initiatives and a solid understanding of corporate social responsibility principles.
- Ability to work flexibly and adapt to changing priorities.